Simam Digital designs and builds AI software, digital twins, immersive experiences and interactive systems for ambitious organisations — from first concept to production-ready delivery.
We create working prototypes, simulations, digital twins, and product platforms that give decision-makers something tangible to test, challenge, and fund.
Product interfaces, decision tools, and AI-assisted workflows that make complex data feel usable for teams, managers, investors, and non-technical stakeholders.
VR, AR, mobile, tablet, and real-time 3D experiences for training, events, fan zones, stakeholder buy-in, and brand engagement.
Visual models for factories, maritime, oil and gas, logistics, training, and industrial decision support.
Simam AI Lab works on applied spatial intelligence — AI agents, digital twins, local models and XR — and publishes what it finds. Research programmes, field notes and papers, in the open.
Every platform, prototype and tool we run sits in one of these. Open an area to see what is live today.
Explore live applications across AI, infrastructure, operations, spatial computing, and real-time 3D. Each one demonstrates a serious product direction, not a static design exercise.
Flagship showcase3D Stadium ViewerPhotorealistic stadium exploration, fan storytelling, guided orbits, matchday content, and interactive venue discovery.
Infrastructure twinConnected HighwaysRoad corridor visibility, asset tracking, construction safety, map layers, alerts, and project phase planning.
AI infrastructureVenue & Site CommandAI-assisted 3D live maps for venues, construction sites, smart cities, inspections, routing, and incident review.
ConstructionTechCommand CenterProject intelligence, live satellite mapping, safety workflows, collaboration, and phase progress visibility.
Core beta platformWorld Twin AppSpatial operating layer for assets, context, dashboards, and planning.
Civic twinCivic TwinInfrastructure, city, and planning visibility prototype for public-sector style workflows.
Industrial twinOil & Gas TwinCommand-centre style dashboard for industrial operations, scenario visibility, and decisions.
Operations SaaSMaritime OpsOperational overview for fleets, assets, alerts, and maritime decision support.
Digital twinMaritime TwinSpatial maritime platform concept for routes, context, dashboards, and fleet visibility.
Airport SaaSAirport OpsInfrastructure visibility, asset context, and operational planning prototype.
Logistics SaaSLogistics AppBox intake, delivery flow, tracking, and operational handoff prototype.
Data toolMockly DataForgePrecision mock data generation for SaaS testing, demos, and dashboard workflows.
AI sales toolProspectPilotAI-assisted lead research, outreach planning, and prospect intelligence direction.
Hospitality SaaSResort AppResort operations dashboard concept for bookings, revenue, tasks, and experience metrics.
Gaussian studioSplat StudioSpatial capture and Gaussian tour tooling for agencies, property, and construction teams.
Spatial editorGaussian EditorBrowser-based editing direction for capture cleanup, scenes, and spatial experiences.
Prototype labPlaygroundExperimental product sandbox for testing spatial, AI, and interactive interface ideas.
WebXR showcaseShowcase WebXRImmersive browser product examples for live demos, spatial launches, and interactive concepts.
3D GaussianGaussian Worlds GallerySpatial capture demos for infrastructure, interiors, construction, cities, and places.
Strategy, architecture, design and implementation brought together by one delivery partner — across software, spatial computing and real-time systems.
Teams that need to train better, sell better, or explain a complex environment more clearly.
Sectors where software, simulation and operational visibility make complex work easier to run.
Junaid Malik
Founder, Product Engineer & Technical Lead
Wakefield, United Kingdom
Simam Digital is led by Junaid Malik, a product engineer and technical lead with more than 11 years of hands-on product and engineering delivery, who works across product strategy, architecture, interaction design, and hands-on implementation. Clients get senior thinking from the first conversation through delivery.
Junaid began in games, commercially releasing the PlayStation Vita title Voyage of Kepler 186f while at university. That foundation in real-time systems and player experience still shapes how Simam Digital makes complex software intuitive, visual, and engaging.
Across 11+ years of delivery, his work has spanned enterprise software, broadcast, infrastructure, events, training, and immersive technology. Experience includes projects connected to Cadbury, Mondelez, Unilever, HS2, Highways England, Network Rail, Sky, Vodafone, A2RL, Focal Point VR, Magnopus, VLGE, and Myriad Global Media.
Today, Simam Digital brings that breadth together to build AI-enabled products, SaaS platforms, digital twins, XR training systems, simulations, and live interactive experiences with the technical depth to move beyond the demo.
Four working tools for AI readiness and digital transformation. No account and no sales call — each one hands you a result you can act on and share, in minutes.
AI Readiness Assessment
How ready is your business for AI?
Twenty plain-English questions, then a score across six areas — strategy, data, tools, skills, process and governance — with a prioritised action plan.
Open tool
AI ROI Calculator
What could automation save you?
Add the tasks that eat your team’s week and get an estimated annual saving, payback period and three-year value. Exports as a PDF estimate.
Open tool
AI Use-Case Finder
Where should you start with AI?
Pick your industry and the team you want to help, and get a ranked shortlist of opportunities scored on impact against effort.
Open tool
AI Strategy Hub
Planning a whole transformation programme?
Regional market data, government AI grant routes including Saudi Vision 2030, IndiaAI and the EU AI Act, token cost modelling and architecture blueprints.
Open tool
People buy outcomes, not hours. These sprints package discovery, AI workflow mapping, prototyping, MVP delivery, and ongoing product engineering into clear starting points.
90-minute workshop, technical feasibility, architecture outline, roadmap, and budget estimate for founders and early ideas.
A focused 2-week build path for authentication, dashboard, backend, deployment, and demo-ready product proof.
Add a practical AI feature, chatbot, automation, deployment support, and documentation to an existing workflow or product.
Flexible contract, agency support, staff augmentation, and embedded technical delivery when you already know what you need.
Four guides, no email required. The interactive tools above will get you further, but these are the ones to send round a management meeting.
Selected past work across AR, VR, WebGL and real-time 3D. The live platforms above grew out of a decade of builds like these.
AR Maintenance TrainingA concept AR training interface for maintenance, product education and guided procedures.
3D Web Event AppA browser-based virtual event platform: explore event spaces, attend live sessions and network with other participants.
VR Airport TrainingA VR training simulator for airport maintenance teams — hands-on practice in a controlled virtual environment.
3D Pollution VisualizationAn interactive Unity platform illustrating the impact of pollution on the environment.
AR City ViewerSuperimposes 3D models of proposed developments onto real landscapes to show how new construction fits its surroundings.
Driving Mini GameAn on-track driving mini-game built as a WebGL experience for the browser.
Business Digital TwinA prototype that replicates a client’s online services inside a 3D mini-game environment.
VR Driving SafetyReal-life driving situations simulated in VR, so users practise safe driving in a controlled environment.
WebGL Brand Mini GameAn interactive browser game where players explore a client’s offerings — built for visibility and engagement.
3D Renders for WebHigh-quality 3D renders produced to lift a site’s visual presentation.
3D Avatar CreationCustom avatars designed in Daz3D for a Unity WebGL game.
VR Zen ExperienceA tranquil VR environment designed to promote relaxation and mindfulness.
3D Presentation VisualsDetailed 3D models and visualisations built to support a client presentation.Share the commercial goal, operational challenge, or product opportunity. You will receive a senior response focused on the clearest route forward.
A few sentences about the product, workflow, audience, or operational problem are enough.
Share your company, approximate budget, and desired timing if those details are already known.
Carry the brief into a 15-minute Calendly call or send it directly by email.
Bring the idea, operational challenge, or early product. We will turn the ambiguity into a clear product direction, a credible first release, and a route to production.
Share the outcome you need, the obstacle in the way, or the product you want to launch. Your brief goes directly into a senior project conversation.
